BizHaus is a workplace community offering flexible office space in Los Angeles and Orange County. Across their three locations, they positioned themselves as a leading coworking space offering open desks, private offices, networking opportunities, and a creative, collaborative environment. Then the pandemic happened.
Moving Beyond Coworking
As you might imagine, coworking doesn’t mix well with stay-at-home orders and social distancing. Beyond that, BizHaus needed to move on from a different marketing agency that offered lackluster communication and support.
In coming to WISE, BizHaus had some important new goals to keep their business afloat:
- They wanted to shift from selling coworking memberships to focusing on private offices and conference rooms
- They wanted to wean themselves off the high cost of PPC (pay-per-click) advertising by focusing on organic (unpaid) Google rankings
- They wanted to dominate Google’s map section and organic results across all three of their locations
A WISE Strategy Brings Success
BizHaus’ new goals meant their marketing plan needed to change, including their SEO keyword strategy. What people googled to find them before (“coworking” and “shared office space”) no longer made sense in the midst of the pandemic.
As part of our initial plan, we provided these digital marketing services to BizHaus:
- Digital Strategy
- Website Design & Development
- Listings Management
- Reporting & Analytics
Beyond quality work, we wanted to develop a better relationship with BizHaus than the one they had with their previous agency. The impact registered immediately.
Praise In Our Partner’s Own Words
We're new clients of WISE Digital Partners but already have been so impressed with their professionalism, transparency, and overall genuine care for their client's interest. These guys show you very quickly that they are nothing like other agencies. They're honest, quick, and very good at what they do. Excited to continue working with them.
These guys show you very quickly that they are nothing like other agencies.
Director of Sales & Marketing | BizHaus